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Testing the Market Before Taking the Plunge

Testing the Market Before Taking the Plunge

by david@numbercraft.us | Nov 25, 2023 | GUIDES: Sales & Marketing Resources

Coming up with new ideas for your business is essential for growth. And it’s exciting when you’ve got a new product or service to offer. But before you launch your new offering, it’s important to find out if there’ll be a demand for it. So you need to take some time...
How to Accurately Forecast Sales

How to Accurately Forecast Sales

by david@numbercraft.us | Nov 24, 2023 | GUIDES: Sales & Marketing Resources

Start-ups are at a disadvantage when it comes to their first sales forecast because, clearly, they don’t have any historical data to base it on. But there are still ways to create an accurate sales forecast, and it’s important to do so because it’ll help you work out...
Creating a Promotional Plan

Creating a Promotional Plan

by david@numbercraft.us | Nov 23, 2023 | GUIDES: Sales & Marketing Resources

The ideal promotion plan is one that results in clear steps you can put into action immediately. This means concentrating on just the practical, promotional aspects that will lead to results. The good news is that you can do it yourself. Identify your targets Identify...
Use Focus Groups to Understand Your Customer

Use Focus Groups to Understand Your Customer

by david@numbercraft.us | Nov 20, 2023 | GUIDES: Sales & Marketing Resources

Two examples of this effective technique show you how you can set up your own focus groups. The concept of focus groups simply involves gathering a few your target market customers together, and then putting a series of questions to them. It’s best to get an outside...
5 Top Ways to Research Your Market

5 Top Ways to Research Your Market

by david@numbercraft.us | Nov 9, 2023 | GUIDES: Sales & Marketing Resources

It’s easy to come up with a number of business ideas but to make sure your idea is viable and can be run at a profit, you’ll need to do quite a bit of market research. The good news is that doing your own market research is not as hard as it sounds. Here are five top...
Undertaking Your Own Market Research

Undertaking Your Own Market Research

by david@numbercraft.us | Oct 31, 2023 | GUIDES: Sales & Marketing Resources

Whether you’re thinking of starting a new business, considering adding new products, opening a new branch, or increasing the services you offer, it’s common sense to research your market to make sure there is sufficient support for your idea. There’s little point...
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